WAYNABOX
WAYNABOX
Waynabox’s purchase process is designed to be straightforward and engaging, ensuring users have a pleasant experience from the moment they land on the website until they embark on their surprise trip. By focusing on ease of use, excitement, and trust, Waynabox effectively enhances the anticipation and joy of surprise travel, making it a memorable journey for all users.
Waynabox’s purchase process is designed to be straightforward and engaging, ensuring users have a pleasant experience from the moment they land on the website until they embark on their surprise trip. By focusing on ease of use, excitement, and trust, Waynabox effectively enhances the anticipation and joy of surprise travel, making it a memorable journey for all users.
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My role
Product Designer
DATE
DECEMBER 2024
DURATION
1 YEAR
WHAT I'VE DONE
As the in-company Digital Product Designer at Waynabox, I collaborated closely with founders to analyse insights and translate their vision into actionable features. I worked with developers on seamless design-to-code handoffs, creating user journeys, wireframes, prototypes, and detailed design specifications. Following launch, I partnered with testers to refine visuals and optimise the front-end user experience.
As the in-company Digital Product Designer at Waynabox, I collaborated closely with founders to analyse insights and translate their vision into actionable features. I worked with developers on seamless design-to-code handoffs, creating user journeys, wireframes, prototypes, and detailed design specifications. Following launch, I partnered with testers to refine visuals and optimise the front-end user experience.
As the in-company Digital Product Designer at Waynabox, I collaborated closely with founders to analyse insights and translate their vision into actionable features. I worked with developers on seamless design-to-code handoffs, creating user journeys, wireframes, prototypes, and detailed design specifications. Following launch, I partnered with testers to refine visuals and optimise the front-end user experience.
SOLUTIONS
Task Success Rate: A 17% increase in the number of users who successfully complete tasks.
Completion Time: A 2-minute reduction in the time it takes to complete a purchase from start to finish.
Error Reduction: Significant decrease in user errors, particularly in form submissions.
Retention and Churn Rate: Higher user retention with a notable increase in returning users and a reduction in abandonment rates across the platform.
Task Success Rate: A 17% increase in the number of users who successfully complete tasks.
Completion Time: A 2-minute reduction in the time it takes to complete a purchase from start to finish.
Error Reduction: Significant decrease in user errors, particularly in form submissions.
Retention and Churn Rate: Higher user retention with a notable increase in returning users and a reduction in abandonment rates across the platform.
Task Success Rate: A 17% increase in the number of users who successfully complete tasks.
Completion Time: A 2-minute reduction in the time it takes to complete a purchase from start to finish.
Error Reduction: Significant decrease in user errors, particularly in form submissions.
Retention and Churn Rate: Higher user retention with a notable increase in returning users and a reduction in abandonment rates across the platform.












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How can you contact me?
What kind of projects excites me?
How much do I work each day?
How to stay so Motivated?
How can you contact me?
What kind of projects excites me?
How much do I work each day?
How to stay so Motivated?
How can you contact me?
What kind of projects excites me?
How much do I work each day?
How to stay so Motivated?